Growth platform for wine businesses

Innovate your everyday wine business

Zyra pairs modern wineries and wine merchants with the insights, vetted vendors, and software they need to grow — all personalized to your region, portfolio, and stage.

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Sunlit vineyard rows at golden hour

Everything in one place

The operating system for your wine business

From strategy to sourcing to software, Zyra brings the whole growth toolkit under one refined roof.

Personalized dashboard

Tailored insights, strategy recommendations, and industry news matched to your winery.

Vendor matching

Get paired with distributors, marketers, and logistics partners that fit your budget.

Growth resources

Guides, playbooks, and tools for scaling direct-to-consumer and wholesale channels.

SaaS integrations

Curated software — CRM, ecommerce, POS and analytics — chosen for wine operators.

Oak barrels aging in a wine cellar

How it works

From profile to partnerships in three steps

  1. 01

    Tell us about your winery

    Share your region, portfolio focus, and goals so Zyra can personalize everything.

  2. 02

    Get matched & informed

    Receive tailored vendor matches, recommendations, and the resources that move the needle.

  3. 03

    Grow with the right tools

    Connect the SaaS tools and partners that fit, and track your pipeline from one dashboard.

Create your profile

Vetted network

Partners ready to grow with you

Browse all vendors
4.9

Cork & Label Studio

Packaging

Premium label design and packaging sourcing

4.8

Cellar & Coast Distributors

Distribution

Nationwide wholesale distribution for boutique labels

4.7

Terroir Digital

Marketing

Growth marketing built for wine brands

4.7

ComplyVine

Compliance

Direct-shipping compliance, handled

Business development

Resources to grow smarter

Tasting Room vs. Online: A Revenue Comparison

Technology

Tasting Room vs. Online: A Revenue Comparison

A practical worksheet for comparing the true profitability of tasting-room sales against your direct online channel, including hidden costs.

Streamlining Cellar Operations with Software

Operations

Streamlining Cellar Operations with Software

From harvest logging to inventory reconciliation, the right operational tools free your team to focus on winemaking instead of spreadsheets.

Pricing Strategy for Boutique Wineries

Strategy

Pricing Strategy for Boutique Wineries

How to price limited-production wines for profit and prestige without leaving money on the table or scaring off loyal buyers.

Pricing

Simple plans that scale with you

Start at $99/mo for small establishments. Custom wine-club programs and commission models available for larger portfolios.

Starter

For small establishments getting started with data-driven growth.

$99/mo

  • Personalized growth dashboard
  • Curated vendor directory access
  • Full resource & guide library
  • SaaS tool recommendations
Get started
Most popular

Growth

For growing wineries scaling their direct and wholesale channels.

$249/mo

  • Everything in Starter
  • Priority vendor introductions
  • Unlimited saved vendor matches
  • Advanced strategy recommendations
Get started

Enterprise

For established producers and multi-brand portfolios.

Custom

  • Everything in Growth
  • Dedicated growth strategist
  • Custom vendor sourcing
  • Bespoke wine club program design
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Ready to innovate your everyday?

Join the wineries and wine merchants using Zyra to find the right partners, tools, and strategy — all in one place.

Start free today